Microsoft Launches Controversial Campaign For Gamers To Ditch PS3 For Xbox One

Microsoft Launches Controversial Campaign For Gamers To Ditch PS3 For Xbox One

xbox one campaign

Microsoft stores are allowing gamers to get $100 off the purchase of the Xbox One if they trade in their PS3 console.

The promotional email says the following:

Visit your store, let us recycle your PS3, and get $100 of store credit towards the purchase of a new Xbox One

This offer is only valid at brick and mortar Microsoft stores in the USA and Canada. It will last until the end of February.

I don’t see the point of the campaign at all really. The Xbox One retails for $500 but the PS4 goes for $400. I’m sure many PS3 gamers would rather keep their PS3 and pay $400 towards a PS4 instead. What does Microsoft gain from recycling the PS3 too by selling the Xbox One for $100 cheaper? At least Gamestop will sell the console again to make a profit. Both sides lose out in this situation.

Do you think this is the oddest campaign ever?

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Damian Antony Seeto


Game reviewer from New Zealand. Been writing since 2009.