World of Warcraft in-game store is live

World-Of-Warcraft-LogoPurchasing pets and mounts for World of Warcraft is now a lot easier thanks to the in-game shop that has now been implemented in the game.

The Battle.net Shop that is now live in-game will focus on selling mounts and pets. The score can be accessed through the browser or an in-game interface. If you decide to purchase an item, it will go directly to your characters’ inventories. Also, gifts can be purchased as well.

In celebration of the shop’s launch, Blizzard is selling eight pets and five mounts for 50% the full price through January 1, 2014.